Pit Hits: Touting deodorant as aluminium-free isn't enough to cut through the stench-fighting clutter today. Brands are burrowing into unique niches in the deodorant market, whether they're tailored to the transition from antiperspirants to natural alternatives, incorporate ingredients from the wider wellness world or delve into unusual formats.
The Armpit Detox by KIND-LY featured in the Anthology of Independent Beauty from Indie Beauty Expo Los Angeles 2019.
